Mediabend Capital Office. New York

531 W 25TH ST/ New York City/ January 2012 /Mediabend Capital

Mediabend Capital Office. New York

531 W 25TH ST/ New York City/ January 2012 /Mediabend Capital


The new New York headquarter of Mediabend Capital, an innovative editorial brand, is a rigorous, informal space. A new approach to space, born from integrated planning sustained by the constant dialogue between the architects and Emanuele Della Valle / Mediabend Capital.

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It is a wide open-space within a distinctive building located under the Chelsea High Line, divided into 4 main areas (Entrance&Library – Private Offices – Working&Conference– Lounge&Event ) to enhance the exhibition and communication purposes, by renovating important artistic items and promoting dialogue and people-to-people links.
Flexible spaces, suitable for different working moments in accordance with the design freedom which is structured around some cornerstones with specific, not systematic solutions.
This relationship is fostered by the Library area: an extensive bookcase welcomes the guest at the entrance. An open library meant for the employees as well as for the visitors, a meeting place and an opportunity for an open exchange of recounts and contributions.
On the right-hand side of the Library, a wide area of private offices overlooks the street, while on the left-hand side two tall sliding doors open to the Working area. A wide room where 40 workstations are designed and spatially-distributed in order to be divided or reassembled depending on the need, in accordance with an open map allowing everyone to create and personalize their own space independently. At the front is located the Conference Room, a flexible and equipped meeting place, divisible in two smaller rooms.
The fourth iconic and strictly defining area is the the Lounge.
The counter and the furniture, selected and retrieved by Emanuele Della Valle, come from the famous “21 Club” and define a typical atmosphere of the clubs in New York at the beginning of 1900s. A unique and symbolic environment suitable for events and formal meetings.

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The new New York headquarter of Mediabend Capital, an innovative editorial brand, is a rigorous, informal space. A new approach to space, born from integrated planning sustained by the constant dialogue between the architects and Emanuele Della Valle / Mediabend Capital.
It is a wide open-space within a distinctive building located under the Chelsea High Line, divided into 4 main areas (Entrance&Library – Private Offices – Working&Conference– Lounge&Event ) to enhance the exhibition and communication purposes, by renovating important artistic items and promoting dialogue and people-to-people links.
Flexible spaces, suitable for different working moments in accordance with the design freedom which is structured around some cornerstones with specific, not systematic solutions.
This relationship is fostered by the Library area: an extensive bookcase welcomes the guest at the entrance. An open library meant for the employees as well as for the visitors, a meeting place and an opportunity for an open exchange of recounts and contributions.
On the right-hand side of the Library, a wide area of private offices overlooks the street, while on the left-hand side two tall sliding doors open to the Working area. A wide room where 40 workstations are designed and spatially-distributed in order to be divided or reassembled depending on the need, in accordance with an open map allowing everyone to create and personalize their own space independently. At the front is located the Conference Room, a flexible and equipped meeting place, divisible in two smaller rooms.
The fourth iconic and strictly defining area is the the Lounge.
The counter and the furniture, selected and retrieved by Emanuele Della Valle, come from the famous “21 Club” and define a typical atmosphere of the clubs in New York at the beginning of 1900s. A unique and symbolic environment suitable for events and formal meetings.

mg_0059
mg_0062
mg_0810
mg_0812
mg_0814
mg_0805
mg_0804-sm
mg_0102
mg_0783-sm
mg_0788-sm
PRES_01.ai
mg_0066

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