Magic Boxes. Paris


Exhibition.
Curatorship.
Environmental Graphics.
Event.
Interaction.
Lighting.

Cercle de l’Union Interalliée. Paris / March 2006 / Roger Vivier

Magic Boxes. Paris


Exhibition.
Curatorship.
Environmental Graphics.
Event.
Interaction.
Lighting.

Cercle de l’Union Interalliée. Paris / March 2006 / Roger Vivier


The concept exhibition design specifically created for Roger Vivier’s event in Paris has been developed through the collaboration between Forma Pura agency and Migliore + Servetto Architects, as designers, already been working together on several innovative and high profile projects at an international level.

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Roger Vivier’s exhibition design is characterized by the presence of eight dynamic syncronized boxes spreaded within the space. They are kind of “magic boxes” guiding the visitor into the discovery of Roger Vivier’s story and worlds and containing soft surprising elements. The result is a dynamic effect created through a friendly use of technology, as well as video projections and electroluminescent lights that highlight products and related thematic issues in an elegant and innovative way.

photo courtesy of Tod’s

roger-vivier_magic-boxes-01
roger-vivier_magic-boxes-08
roger-vivier_magic-boxes-10
roger-vivier_magic-boxes-05
roger-vivier_magic-boxes-03
roger-vivier_magic-boxes-04
roger-vivier_magic-boxes-02
roger-vivier_magic-boxes-06
roger-vivier_magic-boxes-09w


The concept exhibition design specifically created for Roger Vivier’s event in Paris has been developed through the collaboration between Forma Pura agency and Migliore + Servetto Architects, as designers, already been working together on several innovative and high profile projects at an international level.
Roger Vivier’s exhibition design is characterized by the presence of eight dynamic syncronized boxes spreaded within the space. They are kind of “magic boxes” guiding the visitor into the discovery of Roger Vivier’s story and worlds and containing soft surprising elements. The result is a dynamic effect created through a friendly use of technology, as well as video projections and electroluminescent lights that highlight products and related thematic issues in an elegant and innovative way.


photo courtesy of Tod’s

roger-vivier_magic-boxes-01
roger-vivier_magic-boxes-08
roger-vivier_magic-boxes-10
roger-vivier_magic-boxes-05
roger-vivier_magic-boxes-03
roger-vivier_magic-boxes-04
roger-vivier_magic-boxes-02
roger-vivier_magic-boxes-06
roger-vivier_magic-boxes-09w

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